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Nowy Styl and Kusch+Co celebrates two years in their flagship Clerkenwell showroom

  • London: Nowy Styl and Kusch+Co celebrates two years in their flagship Clerkenwell showroom with an ever-growing portfolio of  award-winning products on display. 

Kusch+Co, in their 85-year design legacy journey, continue to lead the industry through innovation and craftsmanship, developing and manufacturing commercial interior design solutions. With an unwavering commitment to precision, boldness, and mindfulness, Kusch+Co exemplifies a brand that continuously seeks new ways to enhance design offerings. 
 
Kusch+Co creates products that are designed with sensitive intelligence that enhance people's everyday experiences and infuse their lives with a sense of beauty and function; a brand whose commitment to design excellence is a fundamental core brand pillar. 
The prominent EC1 showroom shared with partner brand Nowy Styl, proudly presents new products and design solutions from both brands, displayed with an air of an art gallery, elegant colours and a closeness to nature; the perfect setting for their latest product presentations Geneya, Bound and beWise. 
The London showroom is an exhibition of the best Kusch+Co products, but also a place to see the complete Nowy Styl portfolio
Bound designed by Karim Rashid
The Bound Collection designed by Karim Rashid is designed to play with the human senses of sight and touch and engage emotions. A memorable collection, Bound offers a mesmerizing beauty with a portfolio of energizing hues and stunning charisma. A collection that is a testament to living in the moment; that fosters the anticipation that an extraordinary day is about to unfold. Comprising of an armchair, sofa, and tables, Bound saturates spaces with emotions, and invites users to experience reality in a beautiful and emotional way that fosters human connections and relaxation.

‘Bound has a sense of bringing people together’ says Karim Rashid, Bound designer. ‘A beautiful, comfortable furniture solution that is a catalyst or platform for gatherings.’
Genaya, designed by brodbeck-koepp design

Designed by brodbeck-koepp design, award-winning modular seating range Genaya enables any interior to be freely configured to the diverse needs of its users. More than just a soft seating range, Geneya blends seamlessly into any space. With a nod to public-bench seating Genaya epitomizes interior design comfort and flexibility. Designed with sustainability in mind offering infinite dynamic reconfigurable elements that evolve over time, Genaya offers vast layout options to consistently accommodate and adapt to user requirements. Winner: Red Dot Product Design 2023 and German Design Award 2024 in the category: Excellent Product Design - Office Furniture!

‘Simplicity, performance and durability were our priorities when developing Genaya’ says designers brodbeck-koepp,’and with its flowing and soft forms, it can be integrated into a wide range of architectural environments without dominating them’ 

beWise Collection designed by Kusch+Co & Nowy Styl Design Team
A design and engineering collaboration between the Kusch+Co and Nowy Styl Design Team, beWise embodies the fusion of design knowledge and experience. A multifunctional chair that meets the varied expectations of users across educational and professional settings, be it for conferences, seminars or recreation. A collection that includes interlocking, stacking and numbering as options and a wide expanse of finishing and upholstery options. From offices to hotels, seminar rooms to schools, beWise adapts to every space offering endless functional and smart solutions. Winner: German Design Award 2024 in the category: Excellent Product Design - Office Furniture!
Colani, designed by Prof. Luigi Colani
Colani chair is the reminiscent of the 60s. From 1968 until the beginning of 1969, Prof. Luigi Colani was employed as in-house designer at Kusch+Co. The seating he designed in this period appeals with its unique use of organic forms. His creations still hold the same fascination today as they did back then. His legendary lounger TV-relax as well as the matching easy chair enjoyed a renaissance since their relaunch. This exceptional easy chair is characterized by its ergonomic design, offering an outstanding comfort level. The flowing lines adds an energetic pizzazz, even to austere environments.
About Kusch+Co:
 
Kusch+Co is a brand recognised around the world for its excellent quality and exceptional design of office products: chairs, furniture, and specialized solutions for the healthcare sector and passenger terminals. Our products serve people and the environment for decades and more. Timeless in design and durability, bold and made with the highest precision, they are created to provide a sitting experience with a soul. The brand concentrates its sales and marketing activities on such strategic market segments as offices, seminar rooms, restaurants, lobbies, and passenger terminals. The brand is one of the leaders in the global airport seating market. It has more than 260 international airports on its list of reference projects.
Since 2019 Kusch+Co is part of Nowy Styl, a European leader in comprehensive furniture solutions for office and public spaces. Together, the Nowy Styl and Kusch+Co brands provide a complete interior furnishing service and enriching product portfolio within the commercial interior sector.  

For more information about Kusch+Co and latest product images, please visit the website https://www.kusch.com/en 

08.2024